Improve Website Visits with Blog Newsletter Templates

Today, an email marketing campaign is essential for any online business. It is an opportunity to remind you about yourself, your product, service or talk about profitable offers. How to improve this process? Join us for an in-depth discussion on the latest trends and strategies tailored just for you, all centered around our versatile blog newsletter templates at Templateog体育首页.

What Is a Blog Newsletter Template

We all receive email in our e-mail boxes. Agree that some of them we remember and associate with the company that sends them, and others we lost in the general flow. Why does this happen? Many companies use mailing, but not everyone knows how to do it correctly and efficiently.

An email theme is a universal layout you operate for various types of mailing. Its main blocks and design style remain unchanged, but the letter content changes every time.

Competently compiled, it helps you with the following options:

  • Save time. You don't need to redo the letter every time if you have a ready-made layout. It is enough to replace the main blocks with information and start the mailing.
  • Increase brand awareness. Your mails stand out and are remembered and associated with you and your company by using one skin in corporate style.
  • Use for different types of mailings. A theme that is compiled can be helpful in news, sales, and trigger mailings.

Now there are many constructors you create an email theme yourself, and if you search, you can find ready-made designs on the Internet.

If you decide to hire a specialist to create a design from scratch, it is also a good idea. But be prepared that it takes time and additional funds. Yes, at the end you receive a universal skin with all the main elements, which you use for any type of mailing. The main thing is to clarify important points immediately when ordering a layout:

  • For which messages the skin is created: content, promo, or news.
  • Which blocks do you want to see in the letter, necessarily?
  • Do you need an adapted version for mobile phones?

Regardless of where the theme was taken, before sending a letter based on it, the following information must be entered and checked:

  • the name of the sender (from whom the email will come);
  • topic (this is the first thing the reader will see, so take the question seriously);
  • links, in particular, under images;
  • alt-texts for each image;
  • your contact information;
  • the presence of a reason why you sent this letter to the recipient;
  • possibility to unsubscribe;
  • logotype.

Parts of Blog Newsletter Templates

The theme consists of several universal blocks. You change any element to produce e-mail for different types of mailing. At the same time, it is not necessary for all these components in the mail. You ignore some elements due to sticking to the goal. It depends on your product, service, or information you provide.

Header

It is the upper block of writing above the main content. The header helps convey information to all recipients of the message. Even for those who do not read mail to the end. For example, specialists usually place the sender's logo, menu, or phone number in this component.

Banner

A banner is needed to attract attention and convey the purpose of the mailing. For example, the discount amount is written on it in a letter about a seasonal sale. Specialists often design it in company colors to immediately evoke an association with the brand.

Content

The content block is rarely made voluminous. It makes it more likely that the recipient will read it. If the text is long, the most important information is brought to the beginning so that people immediately pay attention to it.

Commodity block

It is the location where you place the image item. It has a layout consisting of three rows. It is necessary for it to be convenient to watch both from a desktop and a mobile phone.

Call-to-action

CTA buttons are needed to push the customer to take the target action. For example, the "View" or "Go to Site" buttons will be helpful for your audience to direct your potential client to purchase.

Footer

It is the bottom block of the message. You place using contacts, technical information, links to social networks, an unsubscribe, and a web version of the letter of the skin. It is needed if the recipient does not see the e-mail or wants to forward it. The layout may fall apart if you send it from the post office.

How to Create Blog Newsletter Templates

Before the start of skin development, you need to think about the letter's appearance. It consists of blocks and the order in which they are placed. After that, you start designing. You can make a layout, assemble it in a constructor, contact a designer, or take a ready-made one.

Email layout in HTML that you make yourself

Developing designs in HTML from scratch without special knowledge is almost impossible. Therefore, they use the services of professionals, a designer, or a ready-made skin to create a ready result.

Freelancer services

With the same tools, they make skin faster and better than an unskilled marketer. If such specialists are not on staff, they are usually hired through an agency or searched for on the freelancer exchange.

For the message in the client's mail to look as intended, it is better to test the layout in different programs and devices. You develop it manually. Open the ready-made customized email in several mail agents on desktop and phone with Android and iOS. Or you operate a specific service that checks the letter for compliance with the requirements of popular mailers and shows how it looks in them. Professionals recommend first testing emails in an emulator, because verification services may not know all the features of mail programs.

Designers of letters and ready-made skins

The capabilities of ESP platforms for e-mails and visual editors are known to professionals. You assemble the layout in the message designer or use a ready-made theme. Both tools offer ESP platforms and visual editors. Pay attention to ESP (email service provider). It is a service for sending emails. With its help, you set up chains of letters, segment the audience, conduct AV tests, and analyze data. In addition, some ESPs have a message designer or a collection of ready-made themes. Often they can be downloaded for free.

Blog Newsletter Template Video

We created a tutorial for you, with the help of which you learn how to manage a ready-made blog e-mail template in the CMS system of your WordPress site. Follow the link and enjoy watching.


Blog Newsletter Templates FAQs

How to Choose Blog Newsletter Themes?

First, choose the purpose of your e-mail for platform or store users. The availability of specific layout blocks and their concept depends on this. Make sure you change the colors to those associated with your brand. You choose a ready-made design that meets company requirements. Your skin should be completely editable because you enter information and add active buttons and links. You find exactly such items in the Templateog体育首页 marketplace.

Why Do You Need Blog Email Newsletter Templates?

It helps you develop a quick system for sending important information to your website visitors and potential buyers. This way, they can make a timely choice, and you increase the conversion of your business.

How to Customize Blog Newsletter E-mail Templates?

You can reset the mailing theme in HTML from scratch, but without special knowledge, it is hard to do. We recommend that you use the services of professionals or buy an item from Templateog体育首页.

How to Download Blog Newsletter Templates from Templateog体育首页?

Start with registration on the Templateog体育首页 website. Browse the collection, operate the appropriate filters, and find the best item for your firm. Add it to your cart. Go to the checkout page. Fill in your billing information and account details. Select a payment method: PayPal, Stripe, or card. Pay for the product. After verification, you can download the product. You should go to your account and open the Downloads tab. There you see a link. Operate it!